Diversity and Erasure: Marketing Gentrification

0001.jpg

This workshop will examine how developers use marketing strategies to brand gentrifying spaces in a way that excludes longtime residents. Those residents, in addition to being physically pushed out, are emotionally and ideologically excluded. These sneaky marketing strategies are sure to include people of color so as to brand the companies and developments as inclusive and “diverse,” but they exclude poor people, large families, disabled people, queer people, and people of color who fall into those categories-- folks who are systematically denied their human rights to housing. If you’ve ever seen an advertisement for a new condo building in U Street or NE and thought, “Wow, that’s such an improvement!” this workshop is for you.

Workshop led by Clara Lincoln, ONE DC member and DC native. Co-hosted by Showing Up for Racial Justice (SURJ) DC.

Location accessibility info will be posted soon. Childcare and snacks will be provided.

  • June 22, 2017 at 6pm – 7:30pm
  • New Community Church
  • 97 people are going
  • ONE DC

    202-232-2915
97 RSVPS
Jo Ann Brimmer Teresa Blair Lauren Rever Gabrielle Newell Mark von Topel Ollie Michael Leslie Nancy Shia Lucas Eckman Ilia Silverman Lauren Stoltzfus Zaid Abuhouran Jasper Clarkberg Alex Levy Ivy Kayira Shauna Miller Sarah Bagge Anita Gibson Greg Squires Aabiya Baqai Ca'Vonn Ellis-Smith Grace Ethier Paige DeLoach Leo Senai Jarvis Frederique Michelle Busch Yahkini Iffat Claire Carter Hazel Thomas David Vest David Edwards Nkechi Feaster Kimberly Mitchell Chantal James Precious Davis Minnie Tinsley Azieb Tesfamariam Michael Baker Anne Yoon Lori Parker Madison Matheus Philip Stump Kennedy Brett Williams Rasheed Van Putten Arthur Smith Zachary Byrum Sari Houston Raheem Anthon Hayley Mulhern

Will you come?